Page 4 - Cable Car Catalog
P. 4
GO Green What they say about the cleaning industry’s bottom line.
America is going GREEN. That’s certainly true of buildings, proportion of consumers making
whether they’re homes, commercial buildings or institutional green buying decisions
spaces that are pre-existing or new construction. Today’s
building management professionals strive for new and proportion of shoppers choosing
ambitious green goals in cleaning and maintenance. green cleaning products and
looking for reduced packaging
GREEN is everywhere, for almost everyone. Look at the big
picture: eight out of ten consumers are now making green
buying decisions. That’s according to the 2009 National
Green Buying study of 1,000 people, conducted by Green
Seal™ and EnviroMedia Social Marketing. About 60 percent
of shoppers in the general consumer market choose green
cleaning products and look for reduced packaging.
It’s safe to say that the general attitude about GREEN
carries over from the consumer realm to the cleaning
industry; people in this business are consumers, too.
Cleaning industry pros have another sort of green incentive
– the financial kind – to put green cleaning products,
services, and operations to work for them. GREEN products
and practices deliver direct economic benefits to
businesses, along with enhancements to health, safety, and
environmental and social responsibility.
4